Packaging

Retail and Consumer Packaging

Packaging plays an important role as a medium in the marketing mix: in promotional campaigns, as a pricing criterion, in defining the character of new products, as a setter of trends and as an instrument to create brand identity and shelf impact.

Sometimes Y designs eye-catching packaging that efficiently communicates your product's benefits and value to potential customers.

Featuring

• Typography
• Imagery
• Materials
• Practicality